RPS Wins 7 National Awards for Communications

This year, our Communications team earned seven awards from the National School Public Relations Association (NSPRA) in its annual Publications and Digital Media Excellence Awards announced in June.

These awards recognize outstanding materials such as publications, newsletters, videos, websites, social media and more. Entries are judged within an entry category for organizations of a similar type and size. Each entry is judged on the overall excellence of the entry as well as its quality compared to other entries in the same category.

2025 NSPRA Awards:

• Award of Excellence - Photography for the candid photo pictured with this article, capturing joy at the 2024 RHS commencement ceremony.
• Award of Excellence - Social Media for this series recognizing district employees throughout the year.
  • Celebrating Our IT Team on Educational Technology Day
  • HR Professionals Day Spotlight: The Team Empowering RPS
  • Honoring Our Facilities Team on Facilities Appreciation Day
  • Celebrating Our Coaches on National Coaches Day
  • National Principals Month: Leadership in RPS
  • Shining a Light on Our Instructional Coaches
  • Thank you, School Psychologists!
  • Lighting Up Our Community: Celebrating Community Education
  • Making a Difference: Our Substitute Educators
  • Highlighting Our Paraprofessionals
  • Meet the Counselors Who Support Our Students Every Day
  • More Than Driving a Bus
  • Empathy in Action: Meet Our School Social Workers
  • Turning Pages, Sparking Minds: Celebrating National Library Workers Day
  • Guidance, Support and Leadership from our APs and Deans
  • The Heart of Our District: Celebrating Administrative Professionals
  • Celebrating Our School Lunch Heroes
  • The Heart of Our Schools: Honoring Richfield Educators
  • More Than Ice Packs and Band-Aids: Celebrating Health Services
  • Telling the Story of Our Schools
  • Celebrating Our Speech-Language Pathologists: The Voices Behind the Voices
  • Celebrating Our Payroll and Finance Teams
  • Leading with Purpose: Celebrating Our Leadership Team
• Award of Excellence - Video (Singular) for our HR video highlighting careers in support positions.
• Award of Merit - Excellence in Writing for the story, Once a Spartan, Always a Spartan.
• Award of Merit - Marketing Material for our print ad for kindergarten enrollment:

• Honorable Mention - Video (Singular) for our highlight video from the 2024 RHS commencement ceremony. View it on Instagram.
• Honorable Mention - Video (Series) for the Why I Love RMS videos:
  • #5 - Caring Environment 
  • #4 - Diversity
  • #3 - Student Opportunities 
  • #2 - The Courses 
  • #1 - The Staff 
  • Words of Advice for RMS students

Staff in the Communications Department are responsible for communicating news and information to students, staff, families and the broader Richfield community through print, digital, media relations and events. They also assist with crisis communication and provide support to individual schools and departments within the District.

Since 2023, members of the department have received 15 awards from NSPRA for their work in highlighting district events and initiatives, celebrating student and staff achievements, and telling the story of Richfield Public Schools.